WIN A SUZUKI SX4 WITH CAMPBELLS WHOLESALE AT C-STORE 2008's PROMOTION WIN A SUZUKI SX4 WITH CAMPBELLS WHOLESALE AT C-STORE 2008's PROMOTION WIN A SUZUKI SX4 WITH CAMPBELLS WHOLESALE AT C-STORE 2008's PROMOTION WIN A SUZUKI SX4 WITH CAMPBELLS WHOLESALE AT C-STORE 2008's PROMOTION WIN A SUZUKI SX4 WITH CAMPBELLS WHOLESALE AT C-STORE 2008's PROMOTION WIN A SUZUKI SX4 WITH CAMPBELLS WHOLESALE AT C-STORE 2008's PROMOTION WIN A SUZUKI SX4 WITH CAMPBELLS WHOLESALE AT C-STORE 2008's PROMOTION WIN A SUZUKI SX4 WITH CAMPBELLS WHOLESALE AT C-STORE 2008's PROMOTION

“WIN A SUZUKI SX4 WITH CAMPBELLS WHOLESALE AT C-STORE 2008” PROMOTION

*See terms & conditions for further details. Leisure equipment shown here is for illustration only. Brands, styles and types may vary and are subject to the preference of the winner. Car is 4WD automatic with metallic paint and roof racks. Stock prize is $1000 Campbells Wholesale credit for the winner’s retailer.

What is C-Store 2008?

C-Store 2008 is Australia’s national trade exhibition and seminar program for convenience retailers. It is held every second year and alternates between Sydney and Melbourne. This means that each city sees this important event only once every four years.

What is Forecourt 2008?

Forecourt 2008 is that part of the exhibition of interest to petrol and carwash operators.

Where and when?

C-Store 2008 and Forecourt 2008 are being held at the Melbourne Exhibition Centre on Thursday and Friday 24-25 July 2008. Seminars: 9.30am to 11.30am each day 11.30am to 6.00pm each day. Cocktails: 6.00-8.00pm Thursday.

Who should attend?

Anyone with an interest in:

  • convenience stores
  • service stations
  • community stores
  • corner stores - newsagents
  • mini marts
  • fast food
  • carwash and fuel retailing

Admission is for the trade only and is free of charge.

Why attend?

  • Today’s customers are in a hurry. They demand convenience and they are prepared to pay for it. It is important for you to stay up to date with this expanding market.
  • For every four dollars spent in a supermarket, another $1 is spent at a local convenience outlet. Are you getting your share?
  • Customers are showing a clear preference to shop locally. It is important to understand how to capitalize on this trend.
  • The exhibition will feature around 120 industry suppliers who are keen to talk to you about expanding your convenience sales and getting the most from your forecourt.
  • There is a comprehensive seminar program, featuring six hard hitting presentations that will help boost your convenience sales and profi t.
  • This is a unique opportunity to invest in your own convenience management skills.
  • Just by visiting C-Store 2008 you can win a Suzuki SX4 soft roader plus $2,000 in leisure equipment or one of ten prizes of $1,000 in stock with Campbells Wholesale.

How do I get free tickets?

There are six ways to book for C-Store 2008 and Forecourt 2008.

  • Click here for your free tickets
  • Book by phone at Freecall 02 9281 3577 or
  • Email exhibition@c-store.com.au and we'll email you a Registration Form or
  • You can also simply turn up and register at the door.
  • Use the prepaid mail card attached to this brochure or
  • Copy the prepaid mail card attached to this brochure and fax to 02 9211 7474 or
  • Book by phone at Freecall 02 9281 3577 or
  • Email exhibition@c-store.com.au and we’ll email you a Registration Form or
  • You can also simply turn up and register at the door.

What about tickets for the Seminars and Cocktail Reception?

You must pre-register to attend any of these events. Tickets are booked during pre-registration.

Seminar content

Thursday 24 July

9.30am - 11.30am

The economics of the stand-alone store

SpeakerWarren Wilmot
CEO - 7-Eleven Stores Pty Ltd

Warren Wilmot has been 15 years at 7-Eleven, rising through the ranks to CEO, a position he has held for the past six years. He also spent 9 years with the Pizza Hut Group, which followed several years in foodservice development with a number of restaurant chains.

Although 7-Eleven is one of Australia’s major fuel retailers, half of its 370-odd stores do not sell fuel. In fact 7-Eleven pioneered non-fuel convenience stores in Australia. In this session, Warren Wilmot addresses the key features that distinguish the successful stand-alone convenience store.

Revving up automotive

SpeakerSpero Fatouros
National Sales & Marketing Manager, Service Station Supplies

Service Station Supplies has for the last four years been a specialist supplier of a wide range of product categories to convenience stores. The company provides a category management service which is tailored for each site. Spero Fatouros is the National Sales & Marketing Manager.

The presentation focuses on the use of local demographics, product mix and merchandising to build sales. More specifically, how you can boost automotive product sales from an industry average of around 2% of shop sales to a very healthy 4% of shop sales.

What Today’s Convenience Customer Expects

SpeakerBrett Barclay
CEO HIM Shopper Research Analysis

HIM Australia specializes in shopper research and the study of customer behaviour. CEO Brett Barclay has had many years experience in the convenience industry with senior roles with Cadbury Schweppes and Pepsico.

This session brings the results of research findings from some fourteen thousand entry and exit interviews of convenience store customers over the past two years. Learn what your customers are really looking for in terms of product range, pricing and availability.

Friday 25 July

9.30am - 11.30am

Insult pricing: How much is too much?

SpeakerNeil Sangster
Director, Analytic Consulting - Nielsen

Neil Sangster has over 16 years experience in market research in the UK, Asia and Australia.

He has extensive experience in shopper behaviour research and the development of tailored pricing strategies.

Australian customers have made it clear that they are prepared to pay for convenience. But there is a thin line between premium pricing and so-called “insult pricing”. Neil Sangster investigates price elasticity in the convenience channel, addressing the question: How much is too much?

Training for the Bottom Line

SpeakerGraeme Lees
Managing Director, atmp Training & Skill Development

Graeme Lees has a background of over 30 years in the petrol and convenience Industry, with senior roles in the development of specific training programs for BP. Over the last 7 years he has built an independent training and skill development company that specialises in retail and in particular C-Store and Service Station training programs that are recognised and valued throughout the industry.

In this session Graeme Lees answers the four major training related questions that confront convenience retailers who see the need to invest in their staff — challenging traditional perceptions, developing competency, improving profitability and achieving cost effectiveness.

New opportunities in convenience

SpeakerDr Alan Treadgold
Managing Director, Ideaworks

Dr Treadgold is the former Director of Retail for Leo Burnett and Retail Strategist for Arc Worldwide. He was also the Director in the Strategic Change consulting practice of PricewaterhouseCoopers and Executive Director of The Australian Centre for Retail Studies at Monash University. He has worked with retail clients in Australia, the UK, US, Europe and Asia and now heads up one of Australia’s most innovative retail marketing companies.

This session will take an 'over the horizon' look at how the convenience landscape in retail is changing. As innovative retailers in other channels develop convenience concepts of their own, customer expectations now extend beyond the traditional concepts of convenience. Alan Treadgold shares ideas for developing defensive strategies and capitalizing on new opportunities. The session will draw on international as well as local insights.

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