Frosty Boy Australia doubles production with factory upgrade

Australian frozen dessert and beverage manufacturer, Frosty Boy Australia, has doubled its production capacity with the official opening of its new factory at Yatala, north of the Gold Coast, on 3 December. Frosty Boy CEO Dirk Pretorius told C&I WEEK that while Frosty Boy’s main Australian distribution is Quick Service Restaurant (QSR) outlets, “Frosty Boy Australia sees the convenience sector as a valuable part of its growth plans.”


Above left to right: State Member for Albert Mark Boothman, Frosty Boy CEO Dirk Pretorius and Treasurer and Minister for Trade Tim Nicholls MP tour the Frosty Boy facility.

Frosty Boy is an Australian company specializing in producing a high quality range of powdered base products including soft serve, frozen yogurt and beverage bases for cafes, convenience stores and quick service restaurants and has been operating for almost 40 years.

Mr Pretorius said the company had outgrown its previous Loganholme site, with production capacity now equating to two million serves of soft serve ice cream daily. With capacity sitting at 60% at Yatala, Mr Pretorius said Frosty Boy was in a position for further growth.


Above left to right: Frosty Boy CEO Dirk Pretorius and Treasurer and Minister for Trade Tim Nicholls MP with the official Frosty Boy mascot outside the new factory on 3 December.

“Since it started operation in 1976, Frosty Boy has grown to become an internationally acclaimed dessert and beverage manufacturer, producing versatile powdered bases to create a range of products, from its popular classic vanilla soft serve to frozen yogurt, frappes, slushies, hot drinks and more,” he said.

Frosty Boy has grown to become an iconic brand and has maintained an average compound growth of 18% per year over the past 14 years. Within Australia, Frosty Boy is currently supplying QSR and convenience outlets with its Art Of Blend range being distributed to a number of service stations in Australia. The company also distributes to 48 countries and export represents about 75% of sales.

“The new facility will translate into greater benefits for Frosty Boy’s clients and support our continued growth in new and existing markets.”

“To sustain this growth over the years, Frosty Boy continuously invested in new systems and its people. The relocation to Yatala continues this investment into our growth and we’re looking forward to a successful future,” Mr Pretorius said.

The new plant extends across 6,000 square metres and houses two production lines, the new, higher capacity plant and the relocated and upgraded plant from Frosty Boy’s former site.
Mr Pretorius said the factory showcased Frosty Boy’s commitment to remaining a trusted and leading manufacturer of beverage and dessert bases, adhering to strict Australian food industry standards.

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