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Pic’s Peanut Butter Bring to Market ‘Slugs’ in an Australian First

Pic’s Peanut Butter, all natural peanut butter company made with 100% Australian ingredients, has brought to market their new Peanut Butter Slugs – a hearty shot of the world’s finest smooth peanut butter.

The single-serve sachet is 30g of smooth Pic’s Peanut Butter, made from freshly roasted hioleic peanuts, a pinch of salt and nothing else, is the first of it’s kind to hit Australia. The perfect addition to your picnic basket, children’s lunchbox, work desk drawer or your pocket, the Pic’s Peanut Butter Slug allows those wanting to enjoy a snack that boasts the healthy trifecta of good fats, protein and fibre on the go.

“At Pic’s Peanut Butter, we are truly excited to be innovators in this space and introduce this unique product into the Australian market. Our much-loved peanut butter is now available in an individual, easy to use and enjoy sachet that is the pocket fuel every peanut butter lover needs and wants,” said Pic Picot, founder of Pic’s Peanut Butter.

The Pic’s Peanut Butter Slugs are packaged with a double foiled wrapping and feature an easy-open spout at the top of the package for ultimate convenience and to avoid leakage. The new single-serve Slugs come in a dispenser pack with an easy to open box, now available for retailers. The Pic’s Peanut Butter Slug will retail for RRP$1.00, making peanut butter a snack that is both accessible and affordable for everyone.

The Pic’s Peanut Butter Slugs are currently available online at www.picspeanutbutter.com and are accepting expressions of interest from retailers. The Pic’s Peanut Butter 380g jars of Smooth and Crunchy are currently available in Coles, Woolworths and independent grocers nationally – visit the Pic’s website for the full list of stockists.

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