Mount Franklin has announced its single-serve bottles, 600ml and less, of still Australian spring water were now made from 100 per cent recycled plastic – that is, plastic that’s already had a previous life.
Coca-Cola Amatil’s Director of Strategy and Marketing Gaelle Boutellier said 100 per cent recycled plastic had one of the lightest environmental touches among all packaging types, in terms of carbon footprint.
“Like every good Australian, Mount Franklin is very aware that plastic is an issue for the environment and one that the brand has a responsibility to tackle,” Ms Boutellier said.
“We’re proud to say our Mount Franklin Still 350ml, 400ml, 500ml and 600ml bottles are now made from 100% recycled plastic, with a goal to move more of the portfolio to 100 per cent recycled plastic in the future.
“Mount Franklin bottles are also 100 per cent recyclable. We’re calling on Aussies to keep recycling bottles and cans, so they can be reused again and again.”
The Mount Franklin 100 per cent recycled plastic bottle is part of Coca-Cola Amatil’s aspiration to achieve packaging neutrality by 2030 by helping recover the equivalent of one bottle or can for each one they sell.
 Excludes Mount Franklin Still Flavours 600ml & Mount Franklin Lightly Sparkling.