Australian ice cream maker Peters has partnered with Nestlé to bring to market a new twist on the classic KitKat.
The new frozen KitKat sticks feature a recipe that reflects the unmatched taste experience of Australia’s number one chocolate bar*. Covered in a chocolate coating with wafer pieces, the KitKat ice cream’s feature a chocolate and wafer flavoured centre.
Peters Head of Marketing, Andrea Hamori, said: “We know how much Aussies love their favourite chocolate bar, so it’s been a privilege to replicate the classic KitKat taste sensation in frozen form.”
The KitKat ice cream sticks are available now in a multipack of four at Woolworths and independent grocers for RRP $8.50. They will also be available through Coles from May.
They are also available as a single serve through the above retailers and at major petrol and convenience stores for RRP $4.
“We’re confident our new sticks will deliver that unique, have-a-break KitKat experience fans have come to know and love,” says Hamori.
*KitKat Chocolate Bar 45g Source: Kantar Brand Health Tracking Sept 2020 + Nielsen Scan and Homescan MAT 27/09/2020