C-store

US Merchandising guidelines for c-stores

Mars Wrigley Confectionery has released merchandising guidelines based on shopper behaviour, designed to drive in-store sales. The US confectionery brand built the guidelines to based on research, with 50% of confectionery purchase decisions being made in-store. Mars Wrigley said the company: “found that c-store retailers have the opportunity to increase confectionery sales by leveraging key

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America’s Peter Dutton considers Aussie expansion

Despite Australian Prime Minister hopefull Peter Dutton having his dreams broken last week, another Peter Dutton is considering how best to use his new-found fame. The American Peter Dutton found himself caught in the crossfire of Australian politics recently and has been having fun with the case of mistaken identity. Peter Dutton from Texas in the

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