Viva Energy has announced a new partnership with the Livestock, Bulk and Rural Carriers Association (LBRCA) to offer members fuel discounts and improved fuel management solutions through the Shell Card program.
The initiative provides LBRCA members with access to savings across more than 1,600 participating Shell, Shell OTR, Shell Reddy Express, Liberty, Westside and Mogas sites nationwide, including over 250 dedicated truck stop locations.
Viva Energy said the partnership was designed to help livestock, bulk and rural transport operators reduce costs and improve efficiency.
“Viva Energy’s commitment to supporting the transport industry is at the heart of this offer, aimed at empowering livestock, bulk, and rural operators to reduce costs, improve efficiency, and stay on the road,” the company said.
Shell Card offers members centralised account management, detailed reporting, and access to discounts on fuel purchases. Viva Energy said the program helps businesses manage expenses more efficiently and provides “a secure, efficient, and effective way to manage fuel expenses.”
The discounts have been tailored specifically for LBRCA members to deliver “real, measurable value” to operators across the sector.
Existing Shell Card users can activate their LBRCA discount by emailing their account details to office@lbrca.org.au, while members new to the program can apply via shell.com.au/lbrcacrt.
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