A Giant in General Merchandise

Rocko’s have continued to evolve throughout their 15 year journey. What started with a pair of Double pluggers, has now evolved into one the strongest General Merchandise offers in the channel!

Liaise International t/a Rocko’s Australia are an Australian owned & operated company that make products for tough Australian conditions!

Our journey started 15 years ago in Caboolture, QLD, with a shed full of our famous double plugger thongs

We started with the vision to supply the convenience channels with a quality footwear range at affordable prices. In 2022, that Footwear range is now a comprehensive General Merchandise solution that features Eyewear, Technology, Headwear, Apparel, Fishing & Tackle, Toys & Novelty!

Skip ahead to 2022, Rocko’s have been servicing the P&C, Independent Grocery, Pharmacy and Gift channels, nationally, since those humble beginnings.

Along the way  partnering with retail heavyweights such as Anaconda, Spotlight, BP, Metcash & Foodworks.

Our passion is helping convenience retailers grow, & profit from a successful general merchandise offer.

When you partner with Liaise international you get:

  • A full general merchandise solution including Footwear, eyewear, technology, headwear, novelty & toys.
  • Product and category innovation & NPD Speed to market.
  • Access to market leading brands.
  • Over 30 years of eyewear designing and manufacturing expertise & knowledge.
  • Customised point of sale and merchandising solutions.
  • National service model

Liaise International’s brand portfolio includes– Rocko’s eyewear, Footwear & Headwear, Mangrove Jacks, Stiletto, Zenith, Obsession, Smartcell, Red star. We accompany these with market leading brands & products including 3sixT, Wild Republic & MDI.

In 2021 Liaise International shipped over a million units of Eyewear & Footwear. Our Toy & Novelty sales grew 22% on 2020, which was up 33% on 2019. Evidence that a strong general merchandise offer is more relevant than ever!

For Sales enquiries contact

Dustin Laine dustin.laine@rockos.com.au

Glen Bellamy glen@rockos.com.au

Facebook – Rocko’s Australia

Website  – www.rockos.com.au

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