Beyond Coconut Water’s Founder Russell Lipton has tapped into the fast-growing $901.8 million global cannabis beverage market with Australia’s first 20mg hemp-infused sparkling water range.
Lipton says that the cannabis beverage industry is expected to exceed $5.8 billion globally by 2025, prompting him to launch his newest venture, Beyond Hemp Water.
“The hemp industry is booming as the world uncovers the benefits of all-natural hemp. Beyond Hemp Water is a functional beverage, perfectly placed for today,” he says.
“Ours was developed for our mind, created to promote calmness, reduce health risks and boost brain function.”
Beyond Hemp Water is manufactured in the US and is derived from the cannabis plant, which is THC free.
The initial rollout includes two flavours, Lemon-Lime and Mixed Berries in 355ml cans, which boast zero sugars and a powerhouse mix of omegas.
The range is vegan, kosher, uses all-natural flavours and promises to restore, balance and hydrate.
It is available nationally now through independent retailers.