Dairy Farmers Classic has launched a range of limited-edition flavoured milks, headlined by Dairy Farmers Classic Ruby Chocolate.
Dairy Farmers Classic Ruby Chocolate pairs fresh Aussie milk with a velvety ruby chocolate flavour, with hints of berry and the smooth and creamy taste synonymous with the Dairy Farmers Classic brand.
This is the first time Aussie shoppers have seen Ruby Chocolate as a ready to drink flavoured milk.
Ruby Chocolate is joined by Dairy Farmers Classic Mint Chocolate, a fresh, moreish flavour combination and Dairy Farmers Classic Choc Chip Cookie, which heroes delicious chocolate and biscuit flavours.
Dairy Farmers Classic Brand Manager Anne Scott says these limited-edition flavour variations invite adventurous chocolate milk lovers to sip something exciting and new.
“Aussies love their flavoured milk and we’re delighted to introduce these delicious new flavours into the market – chocolate lovers are in for a real treat,” she said.
“Ruby Chocolate has had great success in adjacent categories, and we’re excited to bring this global food trend to flavoured milk through Dairy Farmers Classic, a brand that’s proudly Aussie made and owned.”
The Ruby Chocolate and Mint Chocolate varieties are available now in Queensland, NSW and South Australia, while Choc Chip Cookie fans will need to wait until 18 May and will be exclusive to Woolworths.