Driving convenience store sales – on show at the VMO stand

BP at Chipping Norton.

If there’s one thing uniting petrol owners, it’s the ongoing search for new ways to continually grow their convenience offering.

For VMO (previously Val Morgan Outdoor), the real value we offer lies in how customers can be engaged on the forecourt.

VMO’s digital media forecourt products are designed to engage, entertain, and entice customers moments before they enter the convenience store.

Their forecourt media suite of products includes On-the-go TV and On-the-go Extra.

At this year’s C&I Expo, VMO will be showcasing these products at stand O6.

The stand features an interactive High Definition six-metre screen wall bringing visitors face-to-face with the latest digital innovations including screens that trigger ads by time of day and even the gender of the viewer.

On-the-go TV is the only digital outdoor TV network providing one-to-one engagement on the path-to-purchase.

On-the-go Extra is a network of portrait digital screens positioned at the entry to convenience stores. This product is designed to influence customers with dynamic visual messaging moments before purchase.

Come along and experience how VMO’s market leading digital products are driving engagement and convenience store sales.

To visit the VMO stand at the C&I Expo, register to attend candiexpo.com.au.


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