Menulog has seen its grocery and convenience partner listings skyrocket with more then 2,200 now live on the platform – a 232 per cent growth since January 2021.
Not only is demand soaring throughout inner city capitals, but partner growth is also booming in suburban and regional Australia.
The homegrown food delivery service has onboarded major trading partners including more then 270 bp stores, more than 130 IGAs, over 190 Quickstop United Petroleum stores, and is anticipating additional locations from these partners over the coming months.
Independent businesses represent 37 per cent of Menulog’s grocery and convenience partners to-date. Thirty-five per cent are also based in regional Australia, a key differentiator from other market players solely focused on inner city suburbs.
Morten Belling, Managing Director, ANZ, Menulog, said that amid surging consumer demand, with annual Menulog order growth in this category rising by 100 per cent, trading partners are seeking to leverage Menulog’s established networks and nationwide presence.
“We’re seeing exponential demand for convenience and grocery deliveries across all parts of Australia, in part driven by changes in consumer buying habits that started as a result of COVID restrictions. Even though there are very few retail restrictions in play right now, consumers continue to embrace our platform for convenience items as they’re needed and craved, whether that’s fresh fruit and vegetables or pantry essentials.
“We’re delighted to make it even easier for Australians to support their local, independent supermarkets and convenience stores.”
Grocery and convenience will continue to be a priority for Menulog in 2022, with ambitions for further growth within its partner and delivery networks, as consumer demand is expected to continue rising.