Mark Schneider, Nestlé CEO, and Laxman Narasimhan, Starbucks CEO, met at Nestlé HQ in Switzerland to celebrate five years of their Global Coffee Alliance.
The alliance combines the strength and affinity of the Starbucks brand and the company’s coffee expertise with Nestlé’s proprietary coffee platforms, manufacturing know-how and market reach in order to elevate and grow the Starbucks brand in consumer-packaged goods and out-of-home channels.
Schneider said they are proud of the work they have achieved together.
“Nestlé and Starbucks are deeply committed to growing this business. The results show that. The outstanding collaboration between the two teams is based on common shared values and a commitment to deliver exceptional coffee that is responsibly and sustainably sourced. I look forward to taking our partnership to new heights.”
Through the Global Coffee Alliance, Nestlé and Starbucks bring to market a wide range of products, including Starbucks capsules for the Nespresso and Nescafé Dolce Gusto systems, whole bean, roast and ground and premium instant Starbucks coffees, K-Cup pods and creamers in the at-home category and in foodservice channels.
Laxman Narasimhan, CEO of Starbucks Coffee Company, said the formation of the Global Coffee Alliance has allowed both companies to focus on their core strengths, which has proven to be highly successful over the past five years.
“We are confident that there remains enormous opportunity for the Starbucks brand in this segment and only expect this business to continue to grow and reach more consumers through the alliance.”
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