Swizzels, the trusted 95-year-old sweets brand that is much loved by Australians, has partnered with the Minions franchise to bring superior licenced products to market.
With Minions being the highest grossing animated film of all time, the Swizzels Minions Squashies 140g and Swizzels Minions Tropical Chew Bars 140g are sure to be a hit.
Bringing these two iconic brands together is a sure formula for success – in fact, the Swizzels Minions range in the UK was the most successful NPD launch in 2022, with the total Minions range worth £3.6m (AUD$6.8m).
Minions Squashies have a unique soft, squishy texture that is morish. A little bit of a mash up of marshmallow and jelly gummy texture and have an RRP $4. The flavour is Banana & Blueberry.
The chew bars each contain different Minions characters making them fun and engaging for children and are RRP $4.20. The flavours include Mango & Pineapple, and Peach & Passionfruit.
Retailers should contact CTC Australia to stock the Swizzels Minions range, which is sure to drive confectionery category sales, with families young and old.
Coming soon! Available 1st July.
What else is happening at CTC Australia? Aussie Drops are giving away instant prizes!
The Australian-owned and made brand Aussie Drops is giving customers the chance to win $200 with its instant win promotion.
Aussie Drops Eucalyptus 70g are Australia’s favourite eucalyptus drop, being a unique product that can sooth and refresh, and coming in a handy pocket-sized travel pack – particularly useful this time of year with cold and flu season upon us!
The 70g promotional pack is setting out to attract an audience of people between 16 to 30-years-old, with its unique long-lasting flavour. Each drop is handmade to perfection, Australian-owned, and a true Aussie iconic brand that generations of us have grown up with.
Currently, Aussie Drops is running an on-pack promotion, giving customers the chance to instantly win a $200 Prezzee voucher.
This is a first of its kind promotion for the Aussie Drops brand and comes at a time when cost of living expenses are at an all-time high, so an instant $200 Prezzee gift card will come in handy as it can be used across a variety of retailers, including Coles, Woolworths, Bunnings, Uber Eats, and more.
Aussie Drops Eucalyptus 70g has an RRP of $1.90 and can be ranged through CTC Australia.