IRI Shopper Panel

IRI Shopper Panel now the largest in Australia

Data company, IRI Shopper Panel, has boosted its numbers of shoppers nationally becoming the largest shopper panel in Australia. “The IRI Shopper Panel now consists of over 13,000 shoppers across the country making it the largest of its kind in Australia,” said IRI’s Managing Director, Asia Pacific, Paul Hinds. The panel gleans feedback from households […]

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