Metcash and 7-Eleven have joined over 40 brands in the industry-led National Plastics Recycling Scheme (NPRS).
The NPRS aims to increase the availability of food-grade recycled content in packaging, incentivise sustainable packaging design and increase the recycling rate of soft plastics.
This will be done through collecting household soft plastics from multiple collection channels, including kerbside, and plugging gaps in the recycling chain to create a truly circular economy and a long-term solution to recycling soft plastics.
Tanya Barden, CEO of the Australian Food and Grocery Council (AFGC), said they were delighted to see the two businesses join this industry initiative.
“Collaboration with all parts of the packaging and recycling supply chain is central to advancing a sustainable circular economy for soft plastics in Australia.
“But supermarkets and food and grocery suppliers cannot do this alone. This is bigger than any single industry, so we need everybody on board.”
The two companies join over 40 brands, including Nestle, Unilever, and Fonterra, with the AFGC calling on all industries that use soft plastics, including manufacturers and retailers of fashion and general merchandise, to help resource this joint effort and build the processing infrastructure required to create a circular economy.
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