Make things better with Australia’s #1 bandage brand BAND-AID®

BAND-AID® Brand Adhesive Bandages have covered and protected cuts and scrapes for millions of people for over 90 years and have long been a staple in a family’s first-aid kit as a source of healing, comfort, and protection. As the brand has expanded over the years, so too has the technology and innovation behind it. BAND-AID® Brand has moved from being strictly a bandage to becoming a much loved* brand that offers a wide variety of products to meet the needs of today’s active families and their lifestyles.

Band-Aid®’s most recent launch saw the release of Disney’s Frozen and Star Wars™ lines which have quickly become top performing SKUs within the category. Novelty Character strips are delivering +17.2% value growth in the adhesive strips category. The trend is set to continue with new and popular license opportunities set to continue to increment the range.

With more exciting launches to come – make sure that you allocate space on shelf and have the right range of Band-aid available for your shoppers, capturing imaginations and driving impulse purchases!

*Readers Digest Most Trusted Brand 2016

‘Always read the label. Use only as directed’

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