NBA Championship Ring offer set to spike interest in UP&GO

UP& GO is offering the chance to win this one-of-a-kind NBA Championship Ring. The ring celebrates the Cavaliers’ historic 2016 NBA Finals victory. Made of 10kt gold ring and featuring 159 diamonds (totalling 2.5 carats) the ring boldly displays the Cavs’ logo in the signature colours of wine and gold. The left shoulder of the ring features an artistic representation of the Cleveland skyline distinguished by landmarks including the iconic Terminal Tower and the Detroit-Superior Bridge. The ‘LII’ under the bridge symbolises the 52 years since Cleveland’s last major sports championship as water under the bridge.

Sanitarium UP&GO is the Official Breakfast of the NBA and, in a world first, UP&GO is offering one lucky Australian the chance to win a one-of-a-kind NBA Championship Ring this month. The promotion will see increased social media activity around the UP&GO brand, as fans are urged to visit the UP&GO Facebook page and comment “UP&GO Bling it On” for a chance to win.

Exclusive to Australian residents, the promotion brings to life the partnership between UP&GO and the NBA which gives Aussie fans exclusive and unprecedented access to one of the world’s most watched sports and its superstar players. Earlier this year UP&GO brought the NBA Larry O’Brien Trophy to Australia.

In celebration of the Cavaliers’ historic 2016 NBA Finals victory, the 10kt gold ring features 159 diamonds (totalling 2.5 carats) and boldly displays the Cavs’ logo. The tradition of gifting the winning team and its affiliates with rings has continued since the first NBA Championship Finals in 1947. Today, the rings are presented to the defending champions during the team’s first home game each season. The Cleveland Cavaliers began their highly anticipated 2016-17 season against the New York Knicks last month with the presentation of their NBA Championship rings.

To enter the competition, visit between 18 December and 21 December and comment “UP&GO Bling it On” on the competition post.

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