Milking the moment: Flavoured milk in P&C
The flavoured milk category continues to thrive as consumers seek handy, functional beverages that offer not only taste but also nutrition.
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flavoured milk
Milking the moment: Flavoured milk in P&C
Flavoured milk owes its continued success to unique brand collaborations, innovative twists, and keeping up to date with consumer trends.
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Dairy Farmers and Arnott’s launch Wagon Wheels flavoured milk
Dairy Farmers and Arnott’s have teamed up to launch Wagon Wheels and Caramel Crowns flavoured milks. The beverages will be sold in selected supermarkets and convenience outlets this month for a limited time only. The move follows the launch of Iced VoVo and Mint Slice flavoured milks earlier this year. Darryn Wallace, Marketing & Innovation Director
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Have your biscuit and drink it too
Dairy Farmers and Arnott’s have joined forces to deliver a modern twist on some of Australia’s most iconic flavours, with a limited-edition series of unique ‘bikkie’ inspired flavoured milks.
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Barista Bros Café Creations
Barista Bros has today announced the launch of its latest range of flavoured milk – Café Creations – inspired by decadent flavours and desserts.
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Dairy Farmers Creamery & Co
Dairy Farmers are introducing their newest dairy products, Creamery & Co, a flavoured milk range like no other. Inspired by Australia’s generous terrain and stunning landscapes, the luxurious collection takes customers on an indulgent taste journey across the country. From mouth-watering Great Southern Caramel to decadent Murray River Salted Chocolate and delicious Raspberry Pavlova –
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World milk day encourages Aussies to drink more milk
Lion Dairy & Drinks (LDD) has launched its Milk Loves You Back campaign in a bid to educate and encourage Australians to drink more milk and increase their consumption of dairy. LDD marketing and innovations director Darryn Wallace said nine out of 10 Australians don’t get their recommended serves of dairy. “On top of that
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Lion full year shows flavoured milk on the up
Lion’s Dairy & Drinks business was the star of the company’s full year report late last week, in the face of a faltering market share in beer.
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Dairy beverages gathering momentum
The coffee offer at 7-Eleven is about to get more interesting this summer, but not without some competition from Oak’s frozen chocolate milk offer.
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Coca-Cola Amatil talks convenience
CCA’s group CFO speaks to C&I Week on how the changes at CCA have impacted the P&C channel.
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