Vege Chips has pledged its support to the Currimbin Wildlife Hospital by driving community awareness and donations.
The healthy snack company will include the animal hospital’s information across its multipack range, with the new branded packaging to hit shelves over the coming weeks.
The company estimated that if one in five customers donate a gold coin equivalent, the partnership will raise around $235,000 towards saving Australia’s wildlife.
Vege Chips will also launch a competition to name baby wildlife patients throughout the year, with winners to have their animal names immortalised on the Walkways for Wildlife path at the Currumbin Wildlife Hospital.
Rob Crisfield, Managing Director, Vege Chips, the sponsorship is an extension to the brand’s commitment to environmental conservation.
“We have been operating locally from our Currumbin factory since our inception more than 30 years ago, and we will continue to support local businesses, especially those who also have a passion and care for our beautiful environment and wildlife,” Crisfield said.
“The Currumbin Wildlife Hospital provides a critical and lifesaving service for animals and we are proud to support such an institution in the community.”
The Currumbin Wildlife Hospital admitted almost 14,000 animals in 2020 and it reles on community donations to continue its vital work.
Senior Vet Dr Michael Pyne said there have been more than 140,000 admissions in the hospital over the last 20 years and there’s no signs of slowing down.
“The future of our native wildlife is at immense risk, so now is more important than ever to have the support of the community and organisations such as Vege Chips, so we can continue our mission to treat, rehabilitate and release native wildlife,” Dr Pyne said.